In 2019, we connected with an ecommerce business that sells insulated backpack coolers for outdoor adventurers. Prior to that, when they had started advertising on Facebook on their own, they achieved less than a 1 ROAS (i.e. they were losing money) and spending approximately $1,500 in ad spend per month. After analyzing their account, our team at Tintle Digital Marketing identified several areas that were being severely underutilized and which could potentially double that return on ad spend, such as: finding new untapped audiences, advanced retargeting, videos, improving ad copy and expanding into more dynamic product ads.
Sure enough, after we implemented our ecommerce strategy and the expert tactics in this bundle, this client's store was able to achieve more than 6x return on ad spend during Black Friday 2019 and over 8x ROAS during a spring sale in May 2020. Furthermore, because we were significantly increasing the return for them, we were able to increase the $1,500 in monthly ad spend to over $10,000 in monthly ad spend!
They made 600+ more monthly sales than they were all because of our Facebook advertising strategies and expert tactics.